Robert Jett
What makes a good subscription page? Generally speaking, there are just two things. First, your website must clearly outline what is being offered, how it works, and the cost. Secondly, there must be some kind of signup/subscription/purchase infrastructure that will allow for content to be gated or members to be tracked. With these two requirements in mind, the possibilities for design and structure are endless.
Below we’re diving into 9 cloneables that showcase the best subscription templates you can clone fast and free!
Memberstack’s Subscription Template
This subscription template from Memberstack is all about a responsive UX and an attractive design. It offers a fixed navbar with hover and scroll interactions, working sign up and login pages, feature sections, testimonials (inspired by Lattice.com), tabs, comparison section, beautiful gradients, a dark UI, lottie animations, and a footer section.
The technical aspects of this design are made for ease of use and application. Elements are named to make them easy to copy, move around, and redesign. Class names are also assigned with easy to follow names.
What is in this website template?
- Templates provides a home page, a signup page, a login page, and an account-specific welcome page (although that page isn’t templated)
- Home page: sectioned out (and therefore fully customizable) with code in before the <head> and </body> tag for JS animations
What is this website template best for?
- SaaS companies looking to get users and visually showcase both features, testimonials, and use cases.
The Bottom Line
This is a great option for SaaS or other online data-focused companies looking to showcase their product and get new users signed up.
Memberstack’s Generic SaaS Templates
https://showcased.webflow.io/projects/generic-saas-v2
This massive UI Kit offers a massive repertoire of generic SaaS-focused page templates that should cover all of the bases of any company looking to get their product off the ground. The offering is fairly comprehensive, covering everything from payments to onboarding to a blog. Presumably you wouldn’t be using every possible site type in the UI kit, but any early-stage SaaS company trying to get a site up and running should find what they need here.
The homepage of the UI kit showcases the entire layout of the site and individual pages are included on other pages. Also, if you are also offering a variety of sites (for example, if you are a website design agency) you could also use this as a template for your own offerings – simply by replacing the included sites and images. The “Control Panel” page should guide you on how to personalize this site.
What is in this website template?
- Two utility pages (logout screen and payment successful page), three account specific profile pages (and a one-page version), three different flow templates (Forgotten Password, Dashboard Templates, and Multi-step Onboarding), and nine Marketing Templates (Landing Page, About Us, Pricing, Blog, etc.).
- Blog Posts CMS Collection page template
- “Control Panel” with tutorials on customization, style sheet, and other design tools.
What is this website template best for?
- Early-stage SaaS companies trying to figure out what kind of information they want to display.
The Bottom Line
Any SaaS company will be able to take away something from the nearly 20 different page templates being offered in this UI kit.
Gradient Template from Hi Templates
https://showcased.webflow.io/projects/sparkle-web
This Web3-focused SaaS template shows what an effective landing page can look and feel like for customers. Design seems to be the focus here, with rounded boxes and beautiful gradients framing data-heavy product samples. Although the template does mention Web3, any SaaS company could use this template to showcase how their product works and how customers have used it.
What is in this website template?
- Home Page, FAQ, and Blog Templates
- Blog Post CMS Collection page template
What is this website template best for?
- SaaS products looking to showcase with a pre-developed backend (because the site does not include sign-in templates)
The Bottom Line
This template will definitely work for companies with an existing product (and login or/or purchase system) that are looking to revamp the customer-facing aspects of their site.
Multi-page Dark Theme Subscription Template from Brightscout
https://showcased.webflow.io/projects/filebox-template
This multi-page SaaS subscription template is great as a landing page for an already-existing SaaS product. IT is a section-heavy template that strongly pushes for a software download. Presumably, the layout of the site would be designed so that downloading the software would be gated behind users signing up. Although the login/signup page is not included, a platform like Memberstack could both provide a UI for and properly gate the download process.
What is in this website template?
- Page templates for Home, About, Features, Blog, Career, and Blog Post CMS Collection page template – and Light Version for each.
- Blog: Categories, Post, and Authors CMS Collections
- Style Guide
What is this website template best for?
- SaaS company with many specific features that can be highlighted across many pages (possibly multiple products as well)
The Bottom Line
This is great for companies that have a lot going on – and that can make use of a bunch of page types to help explain what those things are.
Another Single Page Template by Flowout
https://showcased.webflow.io/projects/leaf-landing-page-template
This landing page template is great for any kind of online business looking to direct people to some kind of signup page. It only contains the landing page, though, so it would require an existing backend to connect to. The design is broken up into purpose-specific sections that can be rearranged or modified. There isn’t a style guide so customization to color and high-level design would have to be done manually within element classes.
What is in this website template?
- Landing Page template with a five-part main element (how it works, features, pricing, testimonials, FAQ)
What is this website template best for?
- SaaS company looking for a landing page for an existing product offering.
The Bottom Line
This is a solid option for companies looking for an easy-to-read landing page that’ll get people to their existing purchase page.
Really Great Agency Subscription Template by Galina
https://showcased.webflow.io/projects/free-template
This sleek subscription page template features advanced animations and visual hierarchies that’ll give your site a sleek look. It uses Finsweet's Client-first naming system. More information about this naming structure can be found here: https://www.finsweet.com/client-first/.
To visually edit the design of this template in Webflow: go inside the page-wrapper element, go to the Settings tab of the Nav element, select “Create” and set the Nav-component - Visibility to Hidden. This will hide the green Nav animation that disappears once the page is loaded. Once inside, you’ll have access to sections where you’ll be able to talk about features, display case studies, show pricing information, and present a link to get in touch.
What is in this website template?
- Homepage and Project (Case Studies) templates
- Categories and Projects CMS Collections (for the Project page).
What is this website template best for?
- Design agencies that want to display previous work to potential clients – while also demonstrating an eye for complex web design.
The Bottom Line
This is a professional looking site with a lot of cool animation that makes a strong push towards sample work and case studies.
Productized Service Subscription Template by James Vanderpant
https://showcased.webflow.io/projects/designable-d1ec4e
This template for a design agency landing page is a great option for design agencies looking for information-filled one pagers that’ll showcase offerings and get new subscribers. The template includes a sample connection to a Stripe page as well, demonstrating how easy it would be to connect this to an actual product page.
What is in this website template?
- A landing page template containing ten sections, a navbar component, and a footer.
- Sections include: title, examples, how it works, testimonials, benefits, recent work, services, plans, FAQ as well as some general design elements (like a toggle).
What is this website template best for?
- Design agency working on a subscription model with previous work and possibly with multiple subscription tiers.
- Other kinds of service-based businesses with subscriptions and sample work.
The Bottom Line
This is a great template for companies looking to sell many different products under a single umbrella subscription.
Memberstack’s Spotify Subscription Clone
https://showcased.webflow.io/projects/spotify-web-player-clone
While it isn’t likely (or recommended) that you'd build your business around being a Spotify clone, we built this template to show how a signup can be integrated with no-code web applications. The signup window appears behind a “Sign up free” footer on the main dashboard as well as when any element is clicked by the user. This is a great way to gate your web apps features behind creating an account.
The template itself is a recreation of a project by Marek Tomas (www.marektomas.com). It uses a couple HTML embed and some creative element placement to create an almost identical version of the Spotify UI. If you want to know the technical aspects of how this was done, definitely look through each element (but be aware – this is a fairly complicated project and would require an advanced understanding of JS and Webflow).
The cloneable also includes a Loom explaining how it works if you want more information.
What is in this website template?
- Homepage, signup/login pages, and a dashboard.
What is this website template best for?
- Existing webapps that want to gate features behind a user signup.
The Bottom Line
This is an incredible proof-of-concept on how webapps can be integrated into Webflow, and how you can gate them using user logins.
Memberstack’s Blog Subscription Template
https://showcased.webflow.io/projects/Paid-BlogNewsletter-Template
This blog template from Memberstack is a minimalist but information packed example of what a newsletter/blog subscription site could look like. It includes “Premium” and “Free” content that would be gated behind a paid subscription system – created in this cloneable around the Memberstack membership system. Although the template itself does not include it, it does have a sample signup page that could be easily integrated with the MS software to gate content and manage user accounts.
The site itself is fairly straightforward, with blog template and the homepage displaying key information about the post (name, date, summary) in various formats depending on features, recency, and so on.
What is in this website template?
- Homepage and Newsletter/blog signup page
- CMS Collection Page templates for Blogs, Authors, and Tags
What is this website template best for?
- Newsletters/blogs that want to gate content for paid subscribers.
The Bottom Line
This is an essentially complete template for a blog with gated content that is easy to integrate with Memberstack’s memberships and payment platforms.
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